What does a Seinfeld episode have to do with customer service?

7 Secrets to creating "just customers" (and doing more work) If you’re a Seinfeld fan (like I am), you probably remember the episode at the car rental counter where Jerry was picking up his rental car, except it wasn’t there. He said something like, “You can take the reservation, but you can’t hold the reservation. And holding the reservation is the key”! That’s the same with getting new customers. It’s easy to get new customers, right? Almost any business can do it. The key is, can you keep them and turn them into your Brand Ambassadors? If so, they become your loyal and raving fans who can’t wait to tell your story about how you are making them feel. After years of research, (through my

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